Hunan Packaging
This article examines the Naxi Dongba script, an ancient pictographic writing system still used by the Naxi people in Lijiang, Yunnan, and its value for interior design. Dongba characters, formed through simplification and exaggeration of natural forms, combine pictorial and phonetic elements, displaying naive charm, playful imagery, and a black-and-white color scheme accented with red, yellow, and blue. The author highlights two artistic features: their whimsical, unconstrained visual character and their strong decorative quality achieved through line, color, and compositional principles like balance, symmetry, and rhythm. Introducing these motifs into modern interior design, the paper argues, enriches cultural depth, offers distinctive aesthetic expression, and helps merge tradition with contemporary taste. This fusion not only preserves and promotes indigenous Chinese culture but also positions Chinese interior design more competitively within global design discourse and multicultural contexts.
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